A website and visual identity for the Utrecht Student Orchestra, or USConcert. While being the oldest still active orchestra in The Netherlands, founded in 1824, they are young and dynamic; the orchestra solely exists of university students who alongside their studies make time to make music together. The orchestra specialises in late-romantic works with a special emphasis on Dutch composers.
The new website is a step into the future for this historic orchestra, giving it a new and dynamic look, without being too forward about it. The website offers plenty space for the orchestra’s rich history and introduces a new color scheme based on the previous single color story. By adding a warm and earthy purple to the vivid orange/red the historic yet youthful character of the orchestra is emphasised.